Everyone and their pet is on social media these days, and so are smart businesses. Companies from around the globe have found that being on sites like Facebook and Twitter have helped them significantly in terms of what is referred to as “social CRM”. Social CRM, also known as “social customer relationship management”, allows for companies to make use of these social networks to foster a deeper connection and understanding with their potential leads and customers by being able to engage and interact with them.
Marketers and business owners are always on the hunt for new and exciting leads, but who they often forget about are the customers that they already have. What happens to those customers that you’ve already converted? More often than not, those customers simply fall through the cracks. Sure, you may add them to your email marketing list and send them messages from time to time. But how many of them are still reading those emails?
Ananzi, South Africa’s leading search engine and web portal, has joined with Mustek in sponsoring and installing computers in the Little Leaps school for special needs children. Little Leaps (www.littleleaps.co.za) is attached to Little Village Christian Nursery School in Centurion, and caters for the needs of children with communication disorders, and specifically autism spectrum disorder Read more about Ananzi and Mustek take Litte Leaps in special needs education[…]