thought leader

How to Position Yourself as a Thought Leader in Your Niche

There a number of effective ways to position yourself as a thought leader in your niche without spending a fortune on marketing. The first step is to know your niche inside and out. What do your customers want and need most? What are their pain points, that is, the most important problems that they need to solve?

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Inexpensive Ways to Promote Your Business

Inexpensive Ways to Promote Your Business

Using business promotion materials is a common way to promote a business. Its been done for a long time because it actually works. In the trade, they are called business premiums. Some of the materials you will use within your business, such as envelopes, stationery, jump drives, mugs and even staplers, but others you can Read more about Inexpensive Ways to Promote Your Business[…]

Are You Hiding in Plain Site?

Enhance your online presence with great niche-related features

These days, any serious business owner with a brain in their head has a website or blog to help market their business. A website with your own domain name (URL) establishes a professional online presence and offers a central hub for all of your online and offline marketing efforts. However, if you have not updated your website recently or posted fresh content to it, it’s time to enhance your online presence to improve your chances of succeeding in a competitive niche.

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